OUR INGREDIENTS

100% Human-Grade Ingredients

Plant-based formulas crafted with botanicals, nourishing oils, and pure essential oils selected for healthier skin, softer coats, and a better bath.

Ingredient Philosophy

Skincare standards, made for dogs.

Every Dogality shampoo bar is handcrafted in California in small batches using thoughtfully selected botanicals, nourishing plant oils, and pure essential oils.

Instead of creating one formula for every dog, we craft coat-specific bars designed to support the unique needs of different coat types—from curly and wiry coats to puppies and sensitive skin.

Because healthier skin is the foundation of a beautiful coat.

CLEAN FORMULAS

What you'll never find inside.

Never

Parabens

SLS

Phthalates

Phosphates

Artificial colorants

Harsh synthetics

Always

Plant oils

Botanical extracts

Pure essential oils

Sustainable butters

Coat-specific formulas

Plastic-free packaging

Coat-Specific Care

Every coat deserves its own formula.

Each Dogality bar is crafted with ingredients selected for the needs of different coat types, skin sensitivities, and grooming routines.

The important chang
Better ingredients. Better baths.

Why It Matters

Better ingredients. Better baths.

Pure Essential Oils
Pure Essential Oils Naturally aromatic blends selected for a better bath experience.
Plant Oils & Butters
Plant Oils & Butters Nourishing ingredients that support softer, healthier coats.
Leaping Bunny Certified
Leaping Bunny Certified Cruelty-free formulas made with care.
Plastic-Free Packaging
Plastic-Free Packaging Thoughtfully designed for dogs, people, and the planet.

FIND YOUR FORMULA

Find Your Dog's Perfect Formula

Every coat deserves ingredients selected specifically for its needs.

SHOP SHAMPOO BARS